Princess Ghida Talal Launches the 7th Arab Breast Cancer Awareness Campaign

Amman, October 5th, 2022 – HRH Princess Ghida Talal, Chairperson of the King Hussein Cancer Foundation (KHCF) and Center (KHCC), launched the 7th Arab Breast Cancer Awareness Campaign with the slogan “An image for life...get tested.” The campaign aims to spread awareness on the importance of early breast cancer detection and encourage women to perform annual examinations.

During her remarks in the campaign’s launch ceremony, Princess Ghida stated: “I call on every woman in our region, from east to west, to make her health a priority and to never hesitate to perform a mammogram. It could save her life.”

During the ceremony, the winners of KHCF’s 2021 Journalist Award in the topic of early breast cancer detection were honored. The winners in this category were as follows: Muna Abu Soboh (Al Ghad Newspaper) in the category of Printed Press, Ohoud Mohsen (Amman.net website) in the category of Digital Journalism, Tala Ayoub (Al Rai Newspaper) in the Columnist category, Sondos Khader (Roya TV) in the Visual Media category, Hashem Hasan (Liqaa FM Radio Station) in the Audio Media category, and Roula Asfour in the Social Networks category.

In the topic of tobacco control, the Awardees were as follows: Eman Al-Najjar (Al Rai Newspaper) in the category of Printed Press, Nada Shihadeh (Al Rai Newspaper) in the category of Digital Journalism, Ikhlas Al Qadi (Ammon News website) in the Columnist category, Obaida Al Dmour (Al Mamlaka TV) in the Visual Media category, Anas Al Garaleh (Voice of Aqaba Radio) in the Audio Media category, Hamza Baibars shared with Mays Arar in the Social Networks category, and Younes Al Khattabi in the Youth category.

The ceremony was attended by a number of ministers and officials, doctors, the campaign and award sponsors, and journalists, in addition to CEO of KHCC and Director General of KHCF.

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